Getting the Most Out of Web Hosting
If every web host were the right fit for every website owner, there obviously wouldn’t be nearly as much competition in the market. However, most web hosts are very different from one another, even though most do manage to advertise the same relative features on their homepages. It’s all about what you know and how you approach the subject of web hosting, so make sure you learn a little about the subject before purchasing a package.
One of the primary things to remember about a web host is that you never want to be locked in with a yearly (or longer) contract. While you might have to pay a few extra dollars for a monthly rate, that’s a whole lot better than paying for two years worth of shoddy services that you don’t need after one week. You’re unlikely to receive a refund from a bad host.
There are a thousand different problems you could encounter via your website on a day to day basis, and the odds are great that you don’t know how to fix most of them. This is where a great tech team comes in handy on a web host, but you never know if they have the right support for you unless you ask. You don’t want to be caught needing help and not being able to receive it. Find out before you purchase.
If you’re getting into hosting in order to resell packages, then you’re getting into a highly competitive field. Make sure that you have a lot of customers to sign up by displaying a lot of honesty and giving people direct access to some solid support. Create different social pages and work to encourage signups.
Selling web hosting is far different than purchasing web hosting. While selling, you’re the one whose reputation needs to be solid. You’re the one people are looking to for high-quality hosting packages. This is a lot of pressure, so you have to start branding yourself in a positive fashion.
When selling the hosting packages yourself, you have to cater directly to your market. The first step here is to create an original name that’s related to your market. After that, you need to target people more likely to create websites. Think about setting up a Facebook fan page and marketing to the small business crowd.
Connection speed is a huge deal when either purchasing or selling web hosting. Regardless of which way you decide to go here, it’s important that you learn the ins and outs of connection speed. Not everything that sounds great will give you great speeds. You need to worry about ping in different routes, bottlenecks, up and downtime, etc.
Proper advertising is the most important thing to focus on when selling web hosting. Remember, this is an extremely competitive field. You need to take an angle that hasn’t already been explored. Try pitching to people in a work-at-home package or to individuals with large social networking presences who may want to tie everything together.
Whether you’re buying the hosting or attempting to sell it, you need to know how to navigate the market. Hopefully the tips above have shed some light on the subject.